Search engine optimization is the process of optimizing an existing website. Search Engine Optimization or SEO for short optimizes your website in such a way that the various search engines are able to understand your website and what topic your website is about or which products or services you sell on your website.

Google and other search engines need to be able to easily understand the content of your website. SEO services can play a major role in this. If you make it difficult for the search engine to read your website or if the information is not clear, your website or your product will probably not be displayed high in the search results and thus you will get few visitors and customers for your website or your product.

A good SEO service improves the visibility of your website, your subpages and your product pages. Google and other search engines can then easily scan your website and know directly which products or services you are offering and can thus bring the right customer / user to your website.